For members of the press looking for more information about JanSport,
please contact our Public Relations department.
Carrie Steinberg
Sr. Marketing Communications Coordinator
JanSport
510.614.4072
carrie_steinberg@vfc.com
FOR IMMEDIATE RELEASE
JanSport Unveils its New Right Pack Collections at Bloomingdales this Fall
Discover its new Right Pack Monochrome collection and Right Pack Original line in two exclusive colors, only at Bloomingdales
San Leandro, Calif., (September 2, 2010) - JanSport®, the original outdoor gear Brand that equips people globally with quality backpacks, travel gear and collegiate apparel, today unveiled its Right Pack Monochrome and Right Pack Originals collections, launched this month at select Bloomingdales stores nationwide.
A new addition to the line this Fall, JanSport's Right Pack Monochrome collection is inspired by the original JanSport 90s leather bottom backpack, featuring its novel Right Pack silhouette replete with a suede leather bottom and premium Cordura® fabric for superior durability, in one solid, saturated color down to the last detail. The Monochrome collection will be available in Barnacle Blue and Black at select Bloomingdale's retail locations nationwide and through Bloomingdale's catalogue.
The Brand will also launch its classic JanSport Right Pack Originals collection in two exclusive colors for Bloomingdales: Buckthorn Brown and Retro Orange, adding the perfect spice of color to any wardrobe collection this Fall.
"We are excited to partner with Bloomingdales to launch our iconic leather bottom bag Right Pack in two exclusive colors, Buckthorn Brown and Retro Orange," says Geneviève Peterson, product category director for JanSport. "These colors are representative of JanSport's heritage and are on trend with classic americana and retro looks that will prevail this Fall."
The new JanSport Right Pack Monochrome and exclusive Right Pack Original colors are now available at select Bloomingdale's stores nationwide and through Bloomingdale's catalogue, #800-555-7467. For more information about the JanSport Right Pack collections, visit www.jansport.com/monochrome.
About JanSport®
JanSport, a division of VF Outdoor, Inc., was founded in 1967 in Seattle, Washington, by three pioneers in the outdoor industry. Though the Company began by manufacturing and marketing world-class outdoor backpacks, today the product offering includes technical outdoor gear, daypacks, travel gear and collegiate decorated apparel, sold in sporting goods stores, college bookstores, department stores, and specialty and boutique retail locations throughout the world. The Brand has the spirit of fun and discovery, represented in the Brand tagline: Discover Freedom. For more information, visit www.jansport.com.
About VF
VF Corporation is a global leader in branded lifestyle apparel with more than 30 brands, including Wrangler®, The North Face®, Lee®, Vans®, Nautica®, 7 For All Mankind®, Eagle Creek®, Eastpak®, Ella Moss®, JanSport®, John Varvatos®, Kipling®, lucy®, Majestic®, Napapijri®, Red Kap®, Reef®, Riders® and Splendid®.
VF Corporation's press releases, annual report and other information can be accessed through the Company's home page, www.vfc.com.
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