Check out our limited addition 2013 SXSW Artist bag. For the 4th year, these will be gifted to performing artists upon check in at SX, so if you’re a registered performer make sure to drop by the convention center early when you arrive in town so you can lay claim to your bag. There IS another way to lay your hands on one of these highly coveted packs… Beginning on Wednesday of next week, just snap a picture of our artist pack on the [...] Read More >

JanSport will be back at SXSW for another year with two great events: On Tuesday, March 12th we will be kicking off the 2013 Bonfire Sessions series at Viceland with food trucks, free drinks, JanSport giveaways, and sets from Divine Fits, Japandroids, Wavves, Skaters, and Team Spirit. You can RSVP and find more info here. You MUST RSVP if you want to attend. Later on in the week on Friday, March 15th we’ll be hosting our annual Sonicbids Official Day Party at Maggie Mae’s [...] Read More >

We’re kicking 2013 off with a return to SXSW in Austin, TX. Our first Bonfire Sessions of 2013 will be on March 12th in downtown Austin at 401 East Cesar Chavez Street. Now, I know we say this pretty often. but this music lineup is one for the books with headlining sets from Austin locals Divine Fits (their ONLY appearance at SXSW this year), 2012 breakouts Japandroids, and a set from Wavves. We’ll also have supporting sets from up and comers Skaters and Team Spirit. [...] Read More >

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Unzipped Compilation Volume 3 contributors Hey Marseilles are getting ready to release their brand new LP, Lines We Trace on March 5. To capture some of the layered and textured sounds, the Seattle chamber folk group recorded the record in multiple locations around the city, including in the living room of an old mansion, a local theater, and even a tunnel in a local park. They’ve also just re-launched their website with what is probably the funniest “making of” video we’ve ever seen. Bravo guys. [...] Read More >

Our favorite Utah rockers, Desert Noises, have just dropped their latest video, and it’s for their track “I Won’t See You” (which you can get FOR FREE by downloading the JanSport Unzipped Compilation: Volume 3) The video consists of old 8mm footage of guitarist Pat Boyer’s grandmother on vacation in the 1940′s. The band’s sound lends itself well to the old footage, and it’s a testament to Desert Noises knack for Americana hooks and classic smooth vocal harmonies (thing 70′s era CS&N.) The guys [...] Read More >

We’re happy to share the new single from our friends The Stone Foxes. “Everybody Knows” is  the first track off the band’s recent full length release,  Small Fires. The San Francisco based band will be hitting the road beginning in March to support Small Fires with stops that will take them from coast to coast through April, with a return to SF’s legendary Fillmore on May 4th. The Stone Foxes have a sound tailor made for fans of classic rock & roll, with big guitars, [...] Read More >

We can’t wait to see these guys in Austin! Philadelphia based Cold Fronts will be performing at the annual Sonicbids Official SXSW Party, presented by JanSport on Friday, March 15th at Maggie Mae’s on 6th Street. This event is part of 25 gig tour for the guys that will take them from Brooklyn, through the midwest, down to Texas, and back up through the South and East Coast. Make sure to check the guys out on their Facebook page, where you can find tour [...] Read More >

Out June 7th. Keep an eye out for JanSport gear throughout the movie! Read More >

As most of us know, tomorrow is a very special day. Millions of people across the world will exchange candy, flowers, and gifts with their loved ones, all in the name of St. Valentine. Awww now isn’t that sweet? Yeah. It is… But who is this St. Valentine dude and how did he get an awesome holiday named after him??? The answer is simple. Get your catcher’s mitts out. We’re about to drop some knowledge… - Valentine was a priest during the third century [...] Read More >